In order to advocate the creation of a reasonable social environment based on the restoration of desert vegetation and environmental governance, through the limited introduction of modern lifestyles and human activities, in order to more effectively achieve the restoration and sustainable development of the ecological environment, the founder of XXY Innovation Professor Xiang Yang co-sponsored with Yuanhui Linmu and Wanhui Group Chairman Yuan Shuhua. XXY Innovation took the lead in planning, together with Guanghua Design Development Foundation and Alxa League Yuanhui Linmu Co., Ltd., held the 2019 Malan Lake Volleyball Game He Desert Sustainable Development Workshop was officially held at the Malan Lake Charity Desertification Project Base in the woodland of No. 174, Ant Forest, Zuoqi, Alxa League, Inner Mongolia from July 4th to 7th, 2019.

New experience in the desert, feel the original ecology

On July 4, XXY Innovation and Alxa League Yuanhui Linmu Co., Ltd., Brigade Home, Ant Design, Netease, Kaxiubaohui, Wanhui Coatings, Frontier Industry Research Institute. Tuolu Geographic Technology, Ningbo Shunjie A number of organizations and enterprises, including Smart. Hangzhou Kiss Kiss Fish Technology, arrived at the Malan Lake Charity Desertification Project Base

Diversified participation in activities allows visitors to experience the most authentic desert ecology up close, and the modern system rooted in the original ecology has already achieved initial results.

(The photos and videos in this article come from Visual China photographers Xie Zhikui, Chen Qiuyu, and Chen Pengjie. They are released under the authorization of Visual China and cannot be used for commercial purposes without authorization.)

Desert starry sky

Bird's eye view of the desert

Desert Lizard

Flushing

Desert Tremella planting

Turning the barren land into green hills and green water is a miracle that has emerged from the constant efforts of the people to control the desert,  This homeland needs everyone to take care of it. Through tree planting public welfare activities, I hope that while sharing joy, it will allow more people to pay attention to and participate in environmental protection in the future and contribute to sustainable development.

Group photo of tree planting activities

Planting trees (1)

Planting trees (2)

Co-creation of the desert, open a new way of life

To further explore the restoration and sustainable development of the desert ecological environment, XXY Innovation organized an open innovation workshop aimed at sustainable development at the Malan Lake Desertification Base. Professor Xinxiang Yang takes "first principles" and "local principles" as basic principles, and leads you to use the business model canvas, system maps, user journeys, Pathways and other related issues around herders, business partners, tourists, governments and other stakeholders. Tools, design an ideal desert lifestyle, build a unique and meaningful desert travel experience, and explore a new social enterprise model.

Workshop site (1)

Workshop site (2)

Workshop site (2)

Discover the meaning of life and be a qualified "Earth Citizen"

Guanghua Design Development Foundation's "Earth Citizens Sub-Fund" was officially launched at the sand control base at 5 pm on July 5. XXY Innovation founder Professor Xin Xiangyang, Yuan Hui Lin Mu, Wan Hui Group Chairman Yuan Shuhua Mr. Huang Fei, Chairman of Lu Shi, and Mr. Sun Yi, an authorized representative of Guanghua Design Development Foundation, jointly unveiled the "Earth Citizen Sub-Fund" of Guanghua Design Development Foundation.

Opening Ceremony of "Earth Citizen Sub-Fund"

A volleyball game evokes the passion and dreams of the desert

After the unveiling ceremony of the "Earth Citizens Sub-Fund", the first Maran Lake Desert Dream Volleyball Game was officially launched. The volleyball game aims to attract public welfare people from all directions and other social forces to pay attention to desertification and desertification areas through the holding of public welfare events The survival and life problems of the residents.

Ten teams from all over the country (in alphabetical order: FISDR, Global Citizen, Ka Xiubaohui, Ant Design, Brigade like Home, Taurus, NetEase + Shunjie, Wanhui Paint, Kiss Fish, XXY Innovation) are Everyone presented an exciting and exciting competition. The game ushered in several climaxes, and the victory and defeat were difficult to divide. Eventually, the team from Caxiu Baohui won the championship. Global Citizen, composed of three high school students from Boston International School, won the runner-up. The joint team won the third place.

Group photo of participating teams

Highlights of the game (1)

Highlights of the game (2)

Highlights of the game (3)

Highlights of the game (4)

Highlights of the game (5)

Bonfire party, ignite the dream

As the sunset went down and the sky was full, the torches in the desert were burning, and the campfire and awards ceremony officially began!

Desert Campfire Party

XXY Innovation founder Professor Xinxiang Yang, Yuanhui Linmu, Chairman of Wanhui Group Mr. Yuan Shuhua, and Vice President of Ka Xiubaohui Mr. Sun Yi presented commemorative medals to all participants.

Commemorative Medal Award Ceremony (1)

Commemorative Medal Award Ceremony (2)

The first three awards ceremony of the first Malan Lake Desert Dream Charity Volleyball Game.

Group photo of the champion (Ka Xiubaohui)

The runner-up (Global Citizen) took a group photo

Third runner-up (netease + shunjie intelligent regiment) group photo

In order to thank the two chief planners for their efforts, and to echo the idea of inheriting the spirit of sustainability throughout the event, the two children presented commemorative certificates to professor xin and Mr. Yuan, the chief planners of the event.

Children present the commemorative certificate to professor xin xiangyang (1 from the right) and Mr. Yuan shuhua (2 from the left), the chief planner of the activity

Desert fireworks

With the fireworks in the sky, the maranhu desert public service volleyball game also successfully ended. Review has been seven years Ma Lanhu public transformation project and the purpose of the project governance is a broader area of the desert, but the development so far, need more of is attracting more and more people involved, fundamentally change their perception of the desert governance, change their behavior and even the way of life, thus helping transformation project for better sustainable development. Guanghua design and development foundation hopes that through this activity, we can help you to explore the new model of desert life and help the project to practice the new concept of desert governance. Human beings are made great by dreams. As long as there are dreams, everything is possible.

The aim of the competition is to attract public welfare people and other social forces from all over the world to pay attention to desertification and the survival and living problems of people living in desertification areas through the holding of public welfare events.

Special thanks to

Chief planner: professor xin xiangyang, founder of XXY Innovation; Mr. Yuan shuhua, chairman of wanhui group.

Initiator: XXY Innovation, guanghua design and development foundation, alxa league yuan hui Lin animal husbandry co., LTD.

Supported by: agriculture, animal husbandry and forestry bureau of tengge economic development zone, home inns, ant design, netease, caxiubao hui, wanhui coating material, IXDC, world green design organization, frontier industrial design and research institute, tuolushi geography science and technology, vision China, perfect strength, zhejiang banna science and technology.

Sponsored by: ningbo shunjie intelligent, hangzhou kiss kiss fish technology.

Related introduction

Malan lake is located in the tenggele desert, the fourth largest desert in China. It is located in the southwest of alxa left banner in the Inner Mongolia autonomous region and the central border of gansu province. It covers an area of 42,700 square kilometers and continues to expand. The residents living on the edge of the desert are faced with the difficult situation caused by land desertification. Many herdsmen who have been herding for generations are forced to move to the ecological migration area of ruanjingtan.

In April 2011, Mr. Yuan shuhua, a Hong Kong entrepreneur who is enthusiastic about public welfare undertakings, registered and founded alxa league yuan hui Lin animal husbandry co., LTD., employing 8 employees on a long-term basis, and started to promote the malan lake public welfare sand control project. Eight years, from the "piecemeal" sand control model, to now large-scale, engineering sand control afforestation. Almost all of the 20 square kilometers of desert are covered with vegetation, with an overall survival rate of 70 percent.

During the eight-year development process, Ms. Ye huiping, professor xin xiangyang, Mr. Sun yi and Mr. Wang wenqing have also joined the project and are committed to helping the project achieve sustainable development.